Nike, W+K, Oregonian, Project Runway help PFI boost business classes

Portland deserves to be a center for the apparel industry.

“Our city is known nationwide for its fashion,” says Sharon Blair, director for Portland Fashion Institute.  “We want our apparel designers to continue that image, to express themselves and have fun. But we also want them to make money and stay in business.”

“It’s no fun to go broke.”

To meet that challenge, PFI today announced the launch of a business class series for apparel start-ups.  All are taught by industry experts from top companies such as Nike and Wieden + Kennedy. The series leads with talks from the Oregonian’s former fashion editor Vivian McInerny and famed local designer and Project Runwaywinner Michelle Lesniak.

“We have an exciting group of speakers willing to share what they know and help others succeed, Blair says”

Classes take place Saturdays, 10 am-1 pm starting September 14.  The series of 11 classes costs $680 or $65/class.   This business series takes place only in Fall.

“No where else can you get this caliber of instruction for such an accessible price,” Blair says.  “Our hashtag is #schoolwithoutdebt.”

Blair adds that the classes are for everybody.  “Half our students are here for one or two classes.  The rest are here for a career.  These classes are useful whether you start your own business or want work for one of Portland’s 25 apparel manufacturers.”

The list of classes Includes:

— September 14.  Start an Apparel Business with McInerny and Blair.

— September 21. Fashion Forecasting with Lesniak.

— September 28.  PR Secrets.  Kim Bedwell, FLM Harvest Public Relations sr vice-president

— October 5.  Excel for Apparel Professionals, Dana Ditto, Nike materials mgr

— October 12.  Costing & Pricing. Dana Ditto, Nike

— October 19.  Sourcing 101. Dana Ditto, Nike

— October 26.  Contracting Basics. Owen Schmidt, contracts attorney

— November 2. Working with Production. Jason Calderon, West Daily designer & S Group sr product developer

— November 9.  Working with Boutiques & Buyers.  Celeste Sipes, Thunderpants USA owner and former owner of Radish Underground boutique

— November 16.  Truth about Trade Shows.  Jason Calderon, West Daily & S Group

— November 23.  Social Media Marketing. Rebecca Russell, Wieden + Kennedy social media strategist

PFI places 100 percent of its career school graduates in the apparel industry with jobs at companies such as Adidas, Nike, Columbia Sportswear, Bridge & Burn and Kroger Corp.

PFI is an Oregon licensed fashion design school that aims to be the “best education center for apparel in the United States.”  It celebrates its 10th anniversary in 2020.

Trend Watch: 6 Sizzling Colors for Summer

Yes, we live in the Northwest where black, grey and neutrals reign supreme. Just for fun, let’s brighten our day with a pop of color — especially when it feels warm enough to wear them.
You’ve seen these colors on the runway. You’ll see them in our fabric store, PFI Supply. We bet, with some searching, you might find them in your closet. With a little “Fix & Fit”, wear them again and get ready to go viral.

Electric Yellow
Ever since Nike introduced the color Volt in 2016, we’ve been on the edge of a neon wave. So bring on the sunshine. Rita Dress, pattern #5181

Lime Green
Brighter than florals but more subdued than neon. Let’s try this one for picnics and garden parties. Gilda Dress, pattern #5183

Cayenne Red
Nothing says Summer more than red. Cayenne was spotted all over the runways. Wear it as a dress or as a blouse for a pop. Menjou Dress, pattern #5184

Bright Blue
Bright blues are making major waves. Use it for a dress, a jacket or pair it with denim and go all-blue. Donna Dress, pattern #5141

Hot Pink
Anything that reminds you of bubblegum is what you should choose. Try a comfortable and flattering slip dress during the day with kicky boots or in the evening with a strappy sandal. Georgia Taylor, OverallyAwesome

Painterly Prints
Take the opposite route of a solid color and go for a print that includes elements of the trendy brights. Yes, it can rain in Summer here. Warhol Trench, pattern #3510

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