Learn the concepts behind creating a successful online and direct-to-consumer (DTC) business. Explore e-commerce applications to buy and sell goods or services using the Internet, the transfer of money and AI data to execute these transactions with success. Make choices in shopping cart software and fulfillment.

Step 9 of PFI’s 11-part Fall Apparel Entrepreneur Series

About the instructor: Lingelbach has worked in the industry for 12 years, all with Nike. He currently works in strategic sourcing and has experience in product creation, development, demand planning, cost engineering, finance, logistics and trade. He has a bachelor’s degree in finance/economics from University of Oregon, and an MBA with a focus in international business and sustainability from Portland State.

Austin Lingelbach, Strategic Sourcing Lead, Nike
Saturday, March 13, 10 am-1 pm PST; 1-4 pm EST
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By one week before your class starts, you are sent a reminder of log-in instructions and directed to go online to test your system.
Reviews for PFI's Saturday Business Seminars:
"This series was the best investment I could have made" -- Beth C
"I cannot begin to thank you enough for all the help, advice and encouragement you have given me." -- Bondi N